World outlook for food allergy and intolerance products

A 200-page strategic analysis of the 2009-2014 world outlook for food allergy and intolerance products across more than 200 countries was published in September 2008. For each year reported, estimates are given for the latent demand, or potential industry earnings (PIE), for the country in question (in millions of U.S. dollars), the percent share the country is of the region and of the globe.

This report does not discuss the specific players in the market serving the latent demand, nor specific details at the product level. The study also does not consider short-term cyclicalities that might affect realized sales, but takes an aggregate and long-run view, irrespective of the players or products involved.

More information about the book, including the Table of Contents, can be viewed at www.mindbranch.com/Outlook-Food-Allergy-R307-31677/