Web statistics highlight Allergen Bureau’s popularity

Last year, the Allergen Bureau engaged web design and graphic design specialist, Mangold Sengers Design, to develop a new visual identity and new website. Since then, they have been tracking the visit numbers and most-visited areas of the website on behalf of the Allergen Bureau.

Recent statistics show traffic to the Allergen Bureau website has increased significantly since the new site was launched late last year. Over the past four months, visitors to the site have increased by almost 65% on the previous period, with new visitors increasing by over 49% and returning visitors increasing by over 60%. There has also been a 73% increase in visitors to the News section, with visitors exploring the new content the Allergen Bureau is adding to the site on a regular basis.

The new website has also positioned the Allergen Bureau on the global stage with representatives from the UK and US food industries signing up for the bi-monthly electronic newsletter. To add your name to this mailing list, email  This e-mail address is being protected from spambots. You need JavaScript enabled to view it